Business magazine
Investing millions of dollars in a large marketing effort almost guarantees success (but not always, Pepsi?). It should be noted, though, that not all marketing initiatives and campaigns have to be as expensive as putting a few humans on the International Space Station. Smaller businesses may still accomplish a great deal with low-cost marketing strategies; some are new but have …
This is something that every email marketer and business that has tried email marketing has been through: an email campaign that failed so badly that it had to be cut down. Even though you might have tried to make it sound better or find a positive side, you had to be honest with yourself: your email effort failed horribly. You …
In the startup world, people can become very set in their ways. When you’re not careful, your whole life and work can become about how important it is to be disruptive, come up with new ideas, and do everything current. And while this can be useful in some situations, it can also be very restrictive and keep you from doing …
At first glance, marketing an online store offline might not seem like a good plan. In fact, it might seem really silly. There’s no reason to talk to potential customers in person if they can only buy your goods online. A study by iProspect (that was done a while ago) found that offline marketing channels affect about 40% of internet …
There are a lot of different things that can happen in business, but every company wants to make more money. Most businesses use some kind of marketing to make more money. Over the years, marketing has become a very diverse field where different businesses use a wide range of strategies and methods through their marketing. Recently, the marketing world has …
Every year, marketing is getting more crucial. This is especially true now that the internet has made it possible for small businesses to compete with large ones. Today, we’re going to give you some useful and smart business advice that we think will help boost your company and do even better than before. Engage in your community You probably work …