Business magazine
Investing millions of dollars in a large marketing effort almost guarantees success (but not always, Pepsi?). It should be noted, though, that not all marketing initiatives and campaigns have to be as expensive as putting a few humans on the International Space Station. Smaller businesses may still accomplish a great deal with low-cost marketing strategies; some are new but have …
Given how ingrained digital technology is in our daily lives, it should come as no surprise that digital marketing offers ambitious business owners and marketing experts an extraordinarily lucrative playing field. To exemplify the idea, recent study indicates that the business is currently spending $455.3 billion on digital advertising, with an estimated increase to $645.8 billion by 2024. Thus, the …
For some reason, running a small business is hard. Being a small fish in a big pond can be annoying at times, but running a small business lets you get to know your customers better. No matter if you want your business to stay small or grow into a big, successful one, you need to be great at digital marketing …